The situation
A market-leading OEM in heavy-duty trucks, serving well over 100 international markets.
Heavy reliance on a scarce team covering many markets across the globe.
The challenge
- Too many markets, too few peopleMinimise forecast error and extend coverage to more markets.
- No common methodEach market needed a standardised, data-driven methodology instead of individual judgement.
What Indicio did
- Market forecasts per country, built from leading indicators selected automatically for each market.
- One structured, repeatable process across all markets.
The result
And earlier detection of market trend shifts.
Identified per market, including the impact of new regulations.
A structured process for all markets that management backs.
